ABB Experience

November,2019. Spain – ABB brought together a total of 150 executives from the distribution channel in the fifth edition of ABB Experience. Once more, Nou Grup, as a Good partner player in the distribution, was there.

This is the annual meeting that the company organizes with distribution companies of electrical equipment and that drew the vision of the future of this manufacturer with its strategic plan for 2025, which revolves around three mega trends: data growth and digitalization, urbanization and electrification.

The event, which was held at the Reina Sofía Art Center, was guided by the slogan ‘Mission to zero’, which also focuses on sustainability as the strategic axis of the company. A good example is the start-up of the world’s first CO2-free factory in Lüdenscheid (Germany).